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An online business grows and survives based on its visitor traffic. But you don’t want to have to spend an arm and a leg to gain traffic. Here are 5 ways you can increase traffic to your website for free.
1. Search Engine Optimization
Search Engine Optimization (SEO), will increase traffic to your website in two ways. Initially, there’s on-page SEO. This deals with refining each page of your website with the right navigation, keywords, headlines and so on. Next is off-page SEO. This is about the same things off the pages you control. For instance, guest blogging, forum commenting, and anything that you can do to get reliable links back to your website.
2. Blogging
Your blog is ideal for improving SEO due to the fact that you can write keyword-rich, authoritative articles full of valuable information that your audience wants to read and needs to know about. Search engines like websites that are updated regularly with valuable content. Additionally try to become a guest blogger. Write posts for other relevant blogs. And be sure to link to your website in your profile or author’s resource box.
3. Social Marketing
One of the most effective ways to rank higher on search results is to be active on social media. Irrespective of whether you’re using a Facebook group page, a Twitter page, Instagram or a different social networking site, the key is interaction. Create an interesting profile. Interact, share and comment. Then when it’s appropriate, post links to your website. This will then increase traffic to your website.
4. Comment On Industry Blogs
Sign up to industry blogs and when appropriate and applicable, comment on new blog posts. Make sure to register with the site and to include a link to your website. If you provide good value, fellow readers of that blog are likely to visit your website. Needless to say, make sure your comments represent you and your business properly.
5. Affiliates
Affiliates who sell your products or services can send a lot of traffic your direction. You only pay when their traffic results in a sale. This is a wonderful way to get a legion of fans doing a lot of your marketing for you. The simplest way to start off an affiliate program is simply to offer special discounts to friends and family recommended by customers, along with a coupon to the one who gave the referral.